NR Hub
Your marketing command centre
Hub connects your platforms, scores your marketing against your industry and gives you one clear action each month. Built for Australian businesses that want clarity, not complexity.
Hub Chat
It connects the dots you cannot see.
Our Google Ads CPA keeps climbing. Should we increase budget or cut campaigns?
Neither. The problem is your landing page, not your ads.
68% of paid clicks land on /services (4.1s load, 74% bounce). But /case-studies converts at 3x the rate with zero paid traffic. Redirect there first.
Why is our organic traffic down 12% this month?
Three blog posts lost position 1 rankings after your CMS update on May 3.
The URL structure changed and old pages are now 404ing. Those three posts drove 2,100 sessions/month. Quick fix: set up 301 redirects and resubmit in Search Console.
Are we spending too much on Meta compared to Google?
Meta is 4x more expensive per lead, but those leads close 2.3x faster.
Blended CAC favours Google ($84 vs $312), but revenue-per-lead favours Meta ($4,200 vs $1,800). The efficient play: keep Meta for high-intent retargeting, shift prospecting budget to Google.
Hub Chat reads your connected data before answering. Every response is grounded in your numbers.
What happens
Score goes up. Revenue follows.
Hub runs a monthly cycle: score your marketing, find the gap, fix it, measure the result. The score moves first because you did the right thing. Revenue follows because the score measures what matters.
Connected intelligence
Separately they are dashboards. Together they are intelligence.
Every platform tells one part of the story. Hub cross-references all of them to find what none of them can see alone.
What Hub solves
Connected to your analytics, ad platforms, email tools and site. If you use it for marketing, Hub can pull from it.
Analytics intelligence
Not dashboards. Intelligence.
Hub does not just display your data. It reads it, finds patterns and tells you what to do about them.
Six dimensions
Scored on what actually matters
Every business is scored across six dimensions, weighted to your industry, benchmarked against 700+ Australian businesses.
Digital Maturity
Is your digital presence built to perform?
CMS, mobile experience, site architecture, page speed, structured data. The build quality of your digital presence. Not whether you collect data, but whether the thing you have built is ready to compete.
Acquisition
Can people find you?
Organic visibility, paid efficiency, content velocity, social presence, review momentum. The channels that bring people to the door and whether those channels are growing or shrinking.
Conversion
Do they do what you need them to?
Conversion rates, user experience friction, social proof, calls to action, the gap between mobile and desktop. Whether visits become outcomes or just bounce.
Retention
Do they come back?
Return visitors, email engagement, loyalty mechanics, community presence, post-purchase experience. Whether one visit becomes a relationship or a dead end.
Brand
Do they know who you are?
Value proposition, visual identity, messaging consistency, branded search volume, competitive differentiation. Whether you occupy a position in someone's head or just a row in a spreadsheet.
Data
Are you measuring what matters?
Analytics quality, conversion tracking, consent compliance, attribution depth, testing maturity, marketing automation. Not whether the infrastructure exists, but whether you are using it to make better decisions.
Three ways in
Business owners and operators
Marketing is one of 30 things on your plate. Hub gives you clarity on what is working and what to do next, without becoming a marketing expert.
In-house marketing teams
Drowning in dashboards and vanity metrics. Hub consolidates everything, scores it and surfaces the gaps your quarterly reviews keep missing.
View demo Hub →Agency partners
You manage clients and need a shared operating surface. Every recommendation tracked, every outcome measured, full transparency.